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December 10, 2011, Azure Production had the opportunity to have their work shown internationally. Sanirang, a rock climbing school based out of Seoul, South Korea helped sponsor the Reel Rock Tour. Azure Production created a 2 minute spot for Sanirang. For 2 minutes it showed cased Sanirang’s specialties; climbing school, guided tours and creating a tight community of expat climbers. The video ran repeatedly before the festival started in the main auditorium, intermission and also ran continuously in the reception hall. A number of climbers of Sanirang’s community present at the showing were excited to see themselves on the big screen, at the same time getting lots of viewing time from other local and expat climbers at the festival. This isn’t the first video Azure Production created for Sanirang, but it is the first one in an international screening. Azure Production currently works with Sanirang and other film projects are being discussed. More …
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If you are planning a big conference or meeting in the new year, a videographer is a much more powerful way to get your message across and show people what they missed compared to using nothing at all or even just a few photographs. If you’ve got room in your budget for a photographer, consider going with a videographer instead. Here’s why: – A video helps the participants of an event relive the event as opposed to just looking at photos of it. – A video is far easier to look at than a multitude of photos. The fastest way to grab the attention of your customers and let them know why what went down at your conference is worth their time is through a short video, which will quickly convey your message and sales pitch. This effectively does the work for them, instead of making them …
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There’s an abundance of at-home movie-making software available these days, and depending on the type of computer you have at home, some of this software may seem state-of-the-art. But do you know what you’re doing? The availability of this software can provide any small business owner the equipment to create a video in order to sell a product or inform their clients. But if it’s not edited properly, it may not have the impact you’re looking for – or provide the return on your investment that you had intended if you spent time and money creating the initial video. So what should you do? Consider the difference that professional video editing can make. Whether it’s a small film, a how-to video, a marketing video designed to bring traffic to your website or to increase your brand awareness and draw in more customers to your business, any video will benefit from …
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Computers and cell phones are increasingly competing with televisions and other forms of media for our eyeballs. According to a recent International Business Times article, 71 per cent of online users in the United States use YouTube and similar sites, up from 66 per cent in 2010 and 33 per cent in 2006. In addition, almost 25 per cent of cell phone internet bandwidth is taken up by YouTube videos. Online video is dominating television when it comes to where people watch their television, but Youtube itself is also taking over television. User-submitted video is becoming more and more a regular staple of television news, and whole television shows are developed around user-generated content – like MTV’s Pranked, for example. Pranked is a show revolving around video pranks of the same caliber often seen on YouTube. In fact, the videos are of the same quality as YouTube videos – sometimes …
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